+FRESH.i.AM+’s most minimal collection to date, is almost here. The SUMMER ’16 collection uses out of character materials and patterns, like camo and stripes, along with new cut and sewn pieces to create a simple but statement- making summer collection.
This collection consists of drop shoulder stripe tees, patch t-shirts, bandanas, rounded 5 – panel snap-backs, vests, and light zip hoodies. Summer ’16’s first drop will be available MAY 20th, on both the Online shop at 12AM EST and at the Analog Shop from 4pm – 9pm.
CREATIVE DIRECTION – TUNDE O. [@TUNDE0]
PRODUCED – DENG DENG [@DE3NG]
STYLED -DENG DENG & METTA CONCHETTA [WWW.METTACONCHETTA.COM]
MODEL – EMMA MARIS [@EMMAJANEMARIS] & KEITH WILLIAMSON [@KEEFHARING]
PHOTOGRAPHY – DONTE MAURICE [WWW.DONTEMAURICE.COM]
ASSISTANT PHOTOGRAPHER – RHYS LOPRINZO [@ORII_PHOTOGRAPHY]