Here is a preview of our SUMMER COLLECTION ft. one half of Heroes x Villains, look out for the release in June // MORE IMAGES AFTER THE JUMP + enjoy // CONTINUE READING +

At 12pm EST time Monday, we’ll be posting up the first preview images of our capsule summer collection + STAY TUNED // CONTINUE READING +

Here is the latest from our homie Spree Wilson. Spree has enlisted an all star cast on this release including A-Town legend and the official stamp of approval DJ Jelly as host, production from The Flush, and awesome cover art from Miya Bailey. Stream or download the full release above and check out the write up after the jump. // CONTINUE READING +

It starting to feel like our monthly get together and we’re loving it. This Friday will be volume 3 of the FUKK party and we wanted to do something different, we brought in ‘FOOLS GOLD’s own TREASURE FINGERS along with BLKKMORRIS to set the mood, as well as some Lil extras to make this one for the books. If that wasn’t enough, were having a pop-up shop for the true +FIA+ lovers before the party, in UNIONS back room from 7 – 10pm. The shop will have the FUKK collection, exclusive pieces, and will also host our sample sale with items marked down up to 50%. You don’t want to miss this one day to get FRSH & TURNT UP, RSVP NOW at RSVP@freshiam.net for free entry before 11, see you at the FUKK PARTY // MORE INFO AFTER THE JUMP + enjoy // CONTINUE READING +

In celebration of Rihanna rocking our FUKK hat we’ve finally talked our VAVLT fam Ira G and NEVR into releasing their remix of Diamonds. They’ve posted this one up as a freebie through the label page, so grab it while you can and enjoy // CONTINUE READING +

THIS FRIDAY ONLY! we’ll be having a pop-up shop with all recent releases along with some exclusive that will only be available at the shop. We’ll also be having our Sample sale with prices marked from 20% – 50% OFF retail prices. First come first serve, Come early to get your exclusive pieces. // CONTINUE READING +